If there were such a thing as a Go Sydney Card, what might it look like? Like the other Go Cards, it would be an all-inclusive, multi-attractions pass that would provide admission to your choice of tours, cruises, museums, and more over a certain number of days. In a big market like Sydney, it would make sense to have a lot of flexibility in the card duration, so picture something like 1, 2, 3, 4, 5, or 7-day products being available.

Like the current product, the Sydney Explorer Pass, the Go Sydney Card would also cover all the major attractions in the region, like the Sydney Opera House, the Sydney Tower Eye, and the Taronga Zoo. You’d also be able to tour the city, explore Bondi Beach, and get out into the Blue Mountains on day trips. It might offer more, less expensive things than the Sydney Explorer Pass, too, like some additional smaller museums and historical homes.

Theoretical Top Included Sydney Attractions             

Hop-on Hop-off Big Bus Sydney & Bondi Tour
Taronga Zoo
SEA LIFE Sydney Aquarium
Sydney Opera House Tour
Madame Tussauds Sydney
Australian National Maritime Museum
Blue Mountains Explorer Bus
Sydney Tower Eye
Sydney Jet – Thrill Ride

These are attractions currently included with the Sydney Explorer Pass, and it would make sense for these to be the same or similar.

How a Go Sydney Card Might Work

Like all of the Go City Card products, the Go Sydney Card would be a digital product. It would act as a universal ticket to grant admission to any of the included attractions.

You would be able to choose a number of days you wanted to sightsee – in this vision, anywhere from 1 to 7 days (6 being excluded as an irregular duration).

The pass would be used through the free Go City Card App. This already exists and it would seamlessly incorporate the Go Sydney Card.

It would be valid for the number of consecutive calendar days. Sydney is a compact city and it would make sense to use the product for a week straight (or a certain number of days straight, depending upon your chosen pass duration).

Ideally, the Go Sydney Card might also include some premium attraction options, available with the higher duration passes. These could include things like day trips out to the Blue Mountains, luxury cruises, and special experiences at the zoos or aquariums (like an animal encounters, or behind-the-scenes feeding, etc.).

What Would Be Good?

The pass would be a digital product, so it would already be better than some other competitors that rely upon paper products. This would make it easy to plan in advance or last minute, and to wait for sales.

The Go Sydney Card would also include things that the Sydney Explorer Pass currently does not, like an ANZ Stadium Tour, a Queen Victoria Building Tour, an excursion to the Jenolan Caves, and more.

Like all the Go City Card products, it would come with a digital guidebook and maps, with all the important details.

It would also come with selected extra benefits like the ability to skip the line at top attractions like the zoos and aquariums. This would save a lot of time in the busy summer months.

Ideally, the Go Sydney Card would also come with included extra discounts on dining and shopping – a discount at the Queen Victoria Building shops would make sense, for example. They could also include some discounts at dining options in Darling Harbour.

Get Your Money’s Worth with a Go Sydney Card?

Since this is purely hypothetical, let’s say the Go Sydney Card would save you between 40% and 45% on combined admission prices. This is about what the iVenture products advertise, and seems realistic.

The way to maximize this would be simple – visit as many things as you can in a day, and start early.

Another tip is to visit the pricier things with the pass and save donation-based or cheaper things for days when your card isn’t valid.

It would also be important to take advantage of the premium attraction options. For other markets, these are attractions that are worth close to or more than $100 so visiting them would definitely increase the value of the product.

It would also be important to utilize the extra discounts. The more you can use the product, the better.

Where Could You Buy a Go Sydney Card

The Go Sydney Card would be available online or over the phone directly from Go City Card.

Why Doesn’t This Product Currently Exist?

For one, Sydney is still a relatively new expansion for Go City Card. They might be developing a product like this soon!

It’s also possible that Go City Card may find it tough to compete with iVenture. They’re based in Australia, and have long been very successful in Sydney with their Unlimited Attractions Pass (which is similar to what we’re imagining here).

The advantage the Go Sydney Card would have over the iVenture product, however, would be that it would come in more card durations and could offer a greater potential discount.

It would also ideally have a comparable cost to the Sydney Explorer Pass and the iVenture Unlimited Attractions Pass (with the basic idea being that the higher duration of the card you purchase, the greater value).